The holidays are over, you’ve packed away all the Christmas decorations from your booth, and now it just feels... eh.
It’s tempting to simply set everything back to how it was before Thanksgiving. However, that’s not the best way to recapture your customers’ attention!
Here are 5 Steps for Resetting Your Booth to Jump-Start Sales in the New Year!
This episode isn’t for you if you’ve already go Social Media dialed in with a reliable strategy.
This is for the booth vendor who has social media accounts but never updates, or maybe you haven’t even started that Business Page yet. This is for the vendor who spends loads of time on social media trying to figure out what other people are doing so you can recreate it, when you could be creating new products to sell. This is for the vendor that is so worried about doing it right, that you aren’t doing it all. We’re going to reframe social media today and rip off the band-aid.
Welcome back to the third episode in our Christmas in July Series. In this special series on The Business Booth Podcast we are focused on actionable tasks you can start on now to prepare for a profitable holiday season!
If you’re just finding us you can go back and listen to our episodes on Planning out your holiday schedule and increasing inventory levels. Today, I want to talk to you about how you get people into your actual booth once they are inside the storefront.
Looking for the Rest of the series?
Welcome back to the second episode in our Christmas in July Series. Today I want to talk about Inventory Levels and where to start when it comes to increasing your inventory to generate more sales.
I'll be sharing some mistakes that I see happening over and over again in small retail businesses as well as some actionable steps you can take to generate more inventory, even on a budget.
Welcome to the first episode of my special Christmas in July series! If you’re spending time on the beach or by the lake and all of the Christmas talk in your social media feed is making your head spin, stay with me for just a minute.
When July hits and Q3 begins, retail professionals know that now is the time to make sure you are prepared for the Holidays. It is not at all unusual for Retail Shops and Craft Fair Businesses to bring in as much as 40-60% of their revenue in the 4th Quarter. So let’s make sure we are ready for it, so that we can maximize those seasonal profits, while still enjoying our own holiday schedules.
When you have a booth space to maintain in a vendor mall it’s important to make the most of your visits. Unless you live right around the corner from your shop, there is a good chance you’re driving 20-45 minutes one way, and that time adds up! I discovered early in my booth venture that it’s important to keep a bag (my vendor toolkit) in the car with all the things I might need for refreshing and restocking.
Having plenty of products for your customers to explore is critical when you want them to spend more time in your booth space than in the one beside you. Staying well-stocked at all times is a must. Even during those times of the year when sales might be slower, restocking with new items and changing your displays are probably the most important things you can do in a vendor space.
